Campaigns
Impact-driven campaigns
Sector:
Non-profit, Creative industries, Tech innovation
Location:
London, Budapest
Year:
2010-present



marketing strategy, content planning, copywriting
Skills:



Description:
Since the beginning of my career, I’ve been dedicated to elevating the voices of creative individuals and cultural institutions from Budapest to London, through strategic promotion, campaigns, and storytelling.
Between 2010 and 2020, I led efforts across the creative industries, supporting artists, arts organisations, and cultural platforms in building visibility, audiences, and funding opportunities.
Since 2020, my focus has shifted to working with NGOs, social entrepreneurs, and purpose-driven businesses, helping them craft campaigns that not only communicate clearly but drive real impact. I’ve had the privilege of collaborating with organisations such as the Social Tech Trust, EY Foundation, and the UK’s Social Mobility Commission on a groundbreaking project exploring the intersection of AI and social mobility.
I’ve partnered with organisations on corporate-charity partnership projects, such as UNICEF, LEVI’S, TikTok, the Generali Foundation, Blue Line Children’s Crisis Foundation, and Autistic Art.
Notable highlights include a CSR campaign for Drogerie Markt and Blue Line, which raised 20 million HUF and reached over 5.4 million young people on social media in just eight months (2021), and a collaborative COVID-19 awareness campaign with UNICEF, Generali Foundation and Blue Line, which was nominated for the Hungarian Civil Award for Best Communication Campaign (2020).