From Inspiration to Implementation: Building Inclusive Brands in Hungary
I am excited to spend more time in my hometown of Budapest this autumn. Even more thrilling is that I have been invited to run a workshop at the prestigious Open Conference, Hungary's most important event focused on Diversity, Equity, and Inclusion, organised by We Are Open (Nyitottak Vagyunk).
I've put a lot of thought and effort into tailoring this workshop specifically for businesses in Hungary. While we often draw inspiration from inclusive branding and marketing success stories in the UK, the US, and worldwide, Hungary presents unique challenges and opportunities. Inclusivity is still considered taboo in some (many) corporate circles and mainstream audiences. So, together, we will explore navigating these local dynamics and discover approaches to building a genuinely inclusive brand and creating highly impactful marketing strategies in the Central and Eastern European region.
Book your tickets, and register now - to ensure effectiveness, registration is limited to 10 participants!
Workshop details:
Title: From Inspiration to Implementation: Building Inclusive Brands in Hungary
Date and time: 21 September 2023, 14:15 - 15:15
Location: Central European University (CEU)
The workshop will be facilitated in English
Book your ticket here and register for the workshop here (ticket holders only!)
What is Inclusive Branding and Marketing?
Inclusive brand building is a strategic approach of developing a brand that values diversity and inclusion at its core, both internally and externally.
Inclusive marketing focuses on creating inclusive content and campaigns that reflect a brand's or business's commitment to diversity and inclusivity.
Read my blog article about these inspiring topics and find useful resources here.
Have a question? Email me at info@lucajakab.com.